Lifetime Benefit Solutions

Strategic Plan, Offsite, Ongoing Advice

Challenge

A major health insurance company had an employee benefits affiliate, Lifetime Benefit Solutions, that was struggling with growth and operational issues. The company is the product of acquisitions that had been integrated into one company that operated fairly autonomously from the parent. Westover was engaged by Lifetime Benefit Solutions President Tom Cauthorn to help the company to achieve its potential as a strategic asset for the parent company.

Approach

Westover facilitated the development of a Three-Year Strategic Plan, leveraging its earlier work producing a Strategy Map. The senior staff of Lifetime Benefit Solutions, as well as key members of the parent company, participated in the development of the Plan.

Result

The Strategic Plan incorporates market research and analysis, parent company feedback and direction, staff input and Westover internal and external assessments. It was presented to the senior staff at an offsite facilitated by Westover, and is being executed successfully. Westover provides ongoing advice and support on plan execution to President Tom Cauthorn.